Musings Of Larry Isen On Today’s Action: 3/31, 12:30 Pacific

It’s the lunch hour in California after a particularly ho hum day in the markets. It’s nice to see a bit of a rebound after last week’s drubbing, and my bet on the SPYs might still pay off. As I write today’s musings, I am about even on 1,000 SPY at $132.06. I’m not afraid to hold for a few more days and see if the rebound can get some legs. Would be happy to scalp a couple of points out of this idea and get out.

On the larger cap side- CREE (NASDAQ: CREE) is still in no man’s land. At $28- not cheap enough to add to, but not expensive enough to write calls. I’ll just hang in there today.

Apple (NASDAQ: AAPL) is a bit irritating as it ran away from me before I could buy some. If I had been smart enough to buy at $120, I’d be writing calls today. Research in Motion (NASDAQ: RIMM) is also being uncooperative- looking for that one to trade up into Wednesday’s post close earnings so I can get short for a trade. $112 is not the right time to get short- I would prefer around $120. Let’s hope it gets some legs tomorrow and the next day.

In our little corner of the microcap world its All Quiet on the Western Front. No significant action anywhere.

Spicy Pickle (SPKL), is a non event today, eFoodsafety (EFSF) anemic – today is the day they should be starting the commercials- PhotoChannel (PNWIF)- nothing new- no annual numbers on NightHawk (NIHK) yet- TraceGuard (TCGD) quiet to the point of death-

V2K (VTOK) was out with some positive news pre open, but I don’t believe investors get it yet- it is going to take some time for people to understand this one. I think I’ll do a BLOG feature on today’s news.

Going to be watching RIMM like a hawk the next couple of days. The better it trades, the more I’ll invest in a put option.

3 thoughts on “Musings Of Larry Isen On Today’s Action: 3/31, 12:30 Pacific

  1. investor won’t buy efsf on promises they can’t keep just results. what happen to the the commerical? is this another one of your many failed ideas because it starting to look that way

    Editor: Can’t say for sure at this point in time. I can say it could be another failed idea, or it could be a nice turn around story. I guess time will tell. I suspect you will see some scheduling information before the end of the week. One thing I know for sure, as long as I stay in the high risk end of the market, featuring a lot of small companies, there will be more failed ideas in the future. I just don’t know if this will be one of them.

  2. Hi Larry, im getting really concerned about EFSF since a major PR was released today, as you know, and yet the PPS simply goes sideways in spite of a huge market run today. Im starting to think its a total scam, ALSO, a long-time poster on yahoo’s board had the weather channel on ALL day and never saw the spot supposedly running today. Can you get ANY specifics?? Im a 4yr holder and confused by the non action here. Thanx, mike

    Editor: There are a lot of questions just like this one. I’m not sure why everyone expected the stock to surge up just because they got started. I am asking the company to disclose some scheduling so everyone has the opportunity to know when to turn on their tvs. This isn’t going to be an overnight fix. Bad market for risk situations, and the company needs to prove it is working. If it works, and the risk end of the market comes back, the stock should behave better.

  3. My favorite part of the news release today had nothing to do with announcement of the marketing campaign for Cinnergen and Cinnechol (We already knew that was going to happen). It was the mention of PurEffect launching in June that gets me excited. Hopefully they’ve learned their lesson and will actually be able to meet their projected launch date!

    Editor: We’ll see if it happens, and when it happens. Certainly, they need to get these products in the hands of consumers- the more they sell, the better. I like PurEffect as well as the company takes no risk on that one.