Email : info@otcjournal.com
URL : http://www.otcjournal.com
To
OTC Journal Members:
This is the second in a series of
five new profiles we are bringing out between now and the end of July.
Due to market conditions we issued no new profiles between mid February
and the end of May. We knew a major market correction would create low
risk entry points for small stocks. There are also many small companies
introducing revolutionary new products and services in unique market niches,
and it is our mission to find and present them to you while these stocks
remain at ideal entry levels.
Wednesday's economic news showed
new home sales dropped dramatically in April, which lent itself to the
possibility that the aggressive interest rate increases by the Fed are
working, and the economy is cooling off. The market responded with a nice
rally in the technology sector, which increased our probability of a summer
bull market. Friday's unemployment numbers were a big surprise to analysts.
Unemployment was back up to 4.1%, and jobless claims increased. Most analysts
now believe the FED will not raise rates in June, leaving the market
wide open for a big rally. Friday was huge and large cap
technology stocks were flying off the charts. In our opinion, there is
now a high probability we will have a sustained summer rally. The small
stocks we follow will participate. Invest now for summer profits.
The NASDAQ closed up 230.78 today
on 1.9 billion shares. This was a huge rally on real volume and may
signal the end of the Bear and beginning of a Raging Summer Bull.
In only four trading days, the NASDAQ logged its largest one week
gain in history.
Today's profile closed $.25 above
its all time low since a recent merger, and the company's sales are now
exploding. This leaves plenty of short term upside in this particular stock.
Every company we present to you will
have technology of the future. They will also be well financed.
Photochannel
Networks (OTC BB: PHCHF), our last profile, is firmly entrenched in
the middle of the digital photography revolution and obtained
$15 million
in
financing even in this weak market.
Today's profiled company has proprietary
technology with a potential market size that staggers the imagination.
They have digital technology, which we believe will someday be viewed as
a replacement for most printed marketing material.
As always, we profile companies we
believe can provide significant returns to investors, if held over a six
to eighteen month period of time. The companies we feature have yet
to be discovered by Wall Street, but each has the characteristics to garner
a Wall Street following once certain fundamental benchmarks are reached.
In the case of Bulletin Board stocks, we try to focus on companies that
can make the jump to the NASDAQ. NetSol International (NASDAQ:
NTWK) made it, and the stock was our best profile of all time notching
an 1835% return at the top ($3.75 in 1/99 to $75 on 3/3/00).
However, the biggest part of the move did not come until the stock had
made the transition from the Bulletin Board to the NASDAQ.
Before the Bear Market came along,
many of our members got used to having the ability to grab a quick profit
within a week or two of the release of one of our profiles. In the market
environment of the past three months, you would be wise to invest only
if you want to be a long term shareholder. You should have a window in
time of at least two months before an exit door with a reasonable profit
will open. However, this NASDAQ market surge might just return us
to the old pattern.
Currently two of our other profiled
companies are close to making the jump to the NASDAQ. Envoy Communications
(TSE: ECG) should start to trade on the NASDAQ next week, and
Blue
Zone (OTC BB: BLZN) is also very close to obtaining a NASDAQ
listing.
The company we present to you today
already meets all of the necessary criteria for a NASDAQ listing,
and will be filing their application in the near future. This stock is
at its absolute bottom of its trading range, and the company's sales are
growing very rapidly.
June Profile:
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iQROM
Communications, Inc.(OTC BB: IQCO) |
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Corporate Web Site: www.iqrom.com-
Spend Some Time on Their Site
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Stock Listing: OTC BB: IQCO
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Estimated Shares Issued and Outstanding:
21
million
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Estimated Public Float: 12 million
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Closing Price and Volume: $10.0625
x $10.125 on 97,900 shares
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Market Capitalization: $200 Million
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52 High and Low: $21/$9.875 (Post
Merger Announcement)
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Click
Here for a current stock chart.
If you haven't seen a CD Rom
the size of a business card, you will soon. They are starting to appear
everywhere, and in our opinion will eventually replace most catalogs and
brochures. They will replace many forms of printed materials as we know
them today because these CD Roms are less expensive to produce, have more
impact,
and a lot more flexibility in the form of varying digital content.
IQROM designs and markets
CD
Roms the size of a business card. They are capable of containing 35
megabytes of data, video, sound, and animation. 35 Megabytes of storage
equates to 5,000 pages of text, 1,000 web pages, 40 minutes of video, or
3 minutes of hi-tech multimedia video.
You simply place the disc in the
CD
Rom drive on your computer, and push the drawer shut. The contents
of the disc launch immediately and give you a high impact multimedia digital
presentation.
The discs measure 3 1/4" x 2 1/4"
and weighs 8 grams. Click
Here to go to a picture and description of the disc. There are several
manufacturers already producing their own version of the disc, but as we
get into this profile you hope you will agree that iQROM has a significant
advantage over their competition.
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Potential
Uses for the iQROM Discs |
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When one thinks of the potential
uses for these down sized CD Rom discs your imagination overheats.
Any catalog can be replaced by this disc. Any brochure or sales material
can be replaced by this disc. Below is a brief list of the potential uses
for the iQROM disc:
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Catalogs
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Brochures
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Academic Journals
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Periodicals
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Law Libraries
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Shareholder Reports and Prospectuses
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Brokerage Firm Research Reports and
Promotional Materials
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Sports Cards
Complete the Rest of the List Yourself.
This list could be endless. Anything printed could conceivably be replaced
by these discs. The traditional CD has been widely accepted with over 15
billion units manufactured to date. The iQROM CD has the advantage
of being small enough to slip into an envelope for mailing with a regular
stamp.
Digital marketing is the future.
iQROM is at the forefront of the industry. Content changes are implemented
dynamically. This technology will revolutionize traditional marketing as
we know it today. In the future, when you walk out to your mailbox you
will not receive a Victoria's Secret catalog. You will find an envelope
with a small rectangular Victoria Secret's disc. You will put it
in your CD Rom drive, shut the drawer, and the catalog will automatically
launch with a multimedia fashion show. Then, when you click on an update
button, the disc will automatically go out on the Internet and get the
latest fashions, price list, and special sales for you. This is the future
of direct marketing.
Another application that is easy
to visualize is the collectible sports disc. Imagine the Michael Jordan
version. You open the drawer, place the disc inside, and close the
drawer. You then see a multimedia video presentation highlight video of
Michael's greatest game winning baskets. Michael talks to you through the
speakers on your computer. His career stats are displayed. When you
click the update button, the disc goes onto the Internet and loads the
latest Gatorade or Nike ad with Michael in it (another revenue generator).
Kids will collect these by the hundreds of thousands.
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Competitive
Advantage- The Intelligent Soft CD iQROM Disc
It Updates Itself |
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Today's traditional CD Rom
contains certain fixed data. iQROM's disc contains intelligent
technology. It can update the information on the card with more current
information. When you load the iQROM disc into your computer it
has an update feature. Simply click the Update Button that appears
on your screen, and the card automatically launches your Internet access
and goes out and grabs the most current files which it records on your
hard drive. Now you have the content of the disc combined with updates.
Again- the potential applications boggle the mind.
Catalogs can be published without
prices. Insert the disc and get the latest prices and specials. CD Rom
games can be updated with the most current edition. A Public Company can
send one disc to their shareholders which accesses their annual report
every year. Prospectuses can be updated with the most current filing. Corporate
brochures can allow access to new information after producing one disc.
Baseball cards for players can update the latest stats. Unlike printed
material, this format is truly dynamic.
None of the other disc that
are currently being manufactured have this capability. It is a feature
that will accelerate this company's growth dramatically.
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Corporate
Structure |
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iQROM Communications, Inc
does not manufacture the CD Rom discs. iQROM is a marketing and
design company. The manufacturing arm is Diskexpress. iQROM has
an exclusive long term supply agreement in place with Diskexpress.
Current manufacturing capability is 25 million units per month.
Diskexpress
is in the process of looking for additional manufacturing capacity as they
are anticipating substantial demand. They plan to have the capacity to
manufacture up to 56 million units monthly by July of 2002.
iQROM has also obtained exclusive
world-wide licensing rights to the patented software, which allows the
card to automatically update via the Internet.
Furthermore, there is a wild card
in the equation which could potentially obliterate any competition for
the business card size CD Roms. There is special technology which allows
the disc to remain centered and readable in your CD Rom tray. Diskexpress
holds a worldwide and U.S. patent on this technology.
Management informs us that any other
manufacturer of business card size CD Rom disc could very well be
in violation of this patent. They have not taken the legal steps required
to block other manufacturers, but it is an option open to them in the future.
The company is now positioned with
the exclusive world wide right to distribute all the cards manufactured
by Diskexpress. Diskexpress may have an enforceable patent
on technology, which could eliminate competitors. iQROM also has
an exclusive world-wide license to the software, which allows the Soft
CD to update each CD's content. This company is positioned for substantial
growth.
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Business
Model and Profit Marginsl |
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iQROM tells us the Hard CD
will sell for about $.90. This is the version that does not have the updatable
feature. The Soft CD, or updatable version will sell in the $2 range,
and the business model for the Soft CD is substantially more exciting.
This pricing makes the CD competitive with the cost of printed marketing
material. Oftentimes, high-end corporate brochures and other marketing
materials cost much more than $2 to produce.
Gross margins on the hard CD run
about 20% to 30%. However, margins will be much higher for the Soft
CD and could run upwards of 60% to 70%. This is because the
Soft
CD version has a "Razor-Razor Blade" business model.
The Soft CD version will be
permanently updatable. The updated content has to be created and hosted.
Therefore, as more updatable cards get out in the market, more trailing
business will accrue to iQROM over time. For example, if a baseball
card needs to be updated with the latest stats, someone will have to input
the stats on the Internet and host the file. This will be a fee based service.
Therefore, the more cards out in the market, the more high margin maintenance
business iQROM will experience. Hence, the Razor-Razor Blade model.
Ultimately, the company will have
three sources of revenue. First, there is the basic sale of the card size
CD Roms. Secondly, there is the design work associated with the content
on the card, and the ongoing revenue stream from updated files. Thirdly,
there is the potential for licensing fees which the company will explore
as it applies to their patents.
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Growth
Potential |
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There were approximately 10 million
business card sized CD Roms produced in the U.S. in 1999. Industry experts
estimate that the demand will grow to 90 million units this year. This
represents a 900% annual growth rate for this product's market.
With its patent protection and updating
Soft
CD technology, iQROM is in a position to grab a significant
portion of the business. The company has it roots in the U.K., and began
manufacturing and sales in the fall of 1999.
A U.S. office has been opened in
Orlando, Florida, and the first U.S. sales are anticipated by August.
The U.K. division began production
in the latter part of 1999. Sales were robust right out of the gates. In
April alone iQROM distributed 1.2 million discs. Their primary customers
were an on-line brokerage firm and the Euro 2000 Football Tournament (soccer
to us). These sales will be reflected in their next quarterly 10Q filing.
Their fiscal quarter ended in May, so we should see real numbers by mid
July at the latest. The company does not anticipate profitability until
2001 because they will be reinvesting all available capital into their
infrastructure.
We don't know how much money is spent
annually on advertising and direct marketing in the U.S., but we would
imagine the number is mind boggling. We believe this new digital content
delivery mechanism can become a significant part of those advertising dollars.
We have read the company's projections
for sales through Year 2002. We don't have the company's permission to
share them publicly as they contain forward looking statements. However,
this company anticipates substantial growth over the next several years,
and a $1 billion market capitalization for the stock is easily foreseeable
in the near future as long as they can attain the sales and profits within
their projections. In our opinion, these numbers are achievable.
The company anticipates introducing
a DVD version of the disc by August. This will also have many powerful
potential applications.
We believe this new digital
format will be embraced by Corporate America. It will be adopted early
by large technology companies who realize the power of delivering content
in this fashion. This is one of the key reasons we like the stock. We expect
contract announcements with large high profile public companies, thus bringing
interest to the stock.
Demo discs have already been created on behalf of several household name
technology bell weathers, and the first major sales announcements could
be just around the corner.
Just prior to the merger in April,
iQROM
completed
a $12.375 million private placement. They are well funded now to
fuel their aggressive expansion plans, and the capital gives them the required
assets to qualify for a NASDAQ listing.
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Conclusion |
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This stock was under $11 on May 4th
after dropping from $20 on March 22nd. The NASDAQ dropped from 3900
to 3100 during May, and many small cap stocks got pounded. iQROM
only dropped one point from there, and has held its ground in a nasty bear
market.
The stock is at the bottom of its
trading range and poised for a move to the upside. With the potential for
high profile contracts, sales booming overseas, and unique proprietary
technology, this is just the type of situation we look for.
We don't believe this stock will
stay off the radar screens of Wall Street for long. They will find their
way into the offices of Wall Street through demand for their product. Look
for this stock to trade up with the market over the coming weeks.
Special Announcement:
We have arranged a special offer
for our members with the Company. Next week iQROM will put a sign
up web page up on the Internet, and if you register the company will mail
you one of their corporate business card sized CD Roms. We will
send you the link when it is ready to go. |