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Newsletter
September 27, 2007
Volume VIII, Issue 65
Home Page : www.otcjournal.com
Email Questions or Comments To: editor@otcjournal.com

To OTC Journal Members:
 

Comments in the BLOG

With all the excitement going on in new idea Spicy Pickle (OTC BB: SPKL) I don't want to be remiss with the other ideas I currently believe in as well. The last two months have been really good if you participated in some of my current ideas included Apple (NASDAQ: AAPL) going through $150 (my call at $95 in March), and Cree (NASDAQ: CREE), bouncing off $34 (up from $24.50 in August).SPKL has been treating us very well in the early going, up from Monday's open in the $.75 to $.80 range, the stock has already seen a high of $.96 Not bad for the first few days. I don't want to forget penny stock favorite Nighthawk (OTC BB: NIHK)- a big money maker for OTC Journal followers twice in the last 2 years. It is in much better shape this year than the last two at this time, so another run is inevitable at some point. There is a new BLOG on NIHK posted for your review, along with a BLOG from the first day of trading in SPKL.

The BLOG is your opportunity to ask questions and offer comments. I will make an effort to answer every legitimate question. If I don't know the answer, I will contact the management and get the answer. Alternatively, if you have questions you don't want publicly displayed, you can always email me directly at editor@otcjournal.com.

To use the BLOG, simply go to the home page at www.otcjournal.com - the BLOG scrolls down from the upper right hand corner. The most current journal entries appear on the right hand side of you screen. Check back frequently for updates particularly when stocks are moving to overbought or oversold levels in volatile markets.
 

Spicy Pickle (OTC BB: SPKL) Goes Gator

Jeez, I hate that picture. I look too stiff. It's probably because my back hurt while I was standing there. I'm going to be doing a lot more video, so I need to relax a little. Maybe I'll get a stylist- perhaps they could do something with my hair. Nah- too late.

Nevertheless, if you have not seen the Spicy Pickle video, I implore you to watch it. Invest 15 minutes of your time. People are loving it, and the stock is trading extremely well. If this volume holds up, I believe higher levels imminent in the not too distant future.

Just to clarify one point I made in my original presentation- as the company stands today, I believe the stock is worth $1. Now, probably more with today's news. That doesn't mean my price target is $1- I am looking for more like $2 in 2008. However, if you own it up to $1, you are betting on news of more growth to fuel the stock to higher levels. It's a pretty good bet considering the company has grown 5 fold in two years.

Today is their first formal growth announcement as a public company. Spicy Pickle is going to Gator country. I'm not talking about the reptile- I'm talking about the University of Florida. 

I have nothing bad to say about the University of Florida. Two of my cousins went there. However, I think it's a bit selfish to have the NCAA Football and Basketball Championship teams in the same year. Has any other University ever done that? My Buff brothers and sisters are eating their hearts out.

In addition to their stellar Collegiate sports teams, they will soon have a Spicy Pickle restaurant to enjoy. Today, just after the market closed, Spicy Pickle announced they have signed a new franchisee to open a store in the Gainseville/Ocala area. The real estate acquisition team is on the ground in the area now seeking a first location for this new member of the team.

I believe this is the first of many such announcements you will reading about in the coming days. Let's have a look at the chart.

Here's what strikes me. Volume is holding up great. Investors are finding out about the company. The stock is working higher. I have been watching it trade, and so far it has traded up early every day this week, and come back down later in the day. This chart does not reflect Thursday's trading, as I had to prepare it Wednesday night.

Therefore, if you are looking to accumulate a position, and want to trade smart, don't jump in first thing in the morning as long as this pattern continues. Either place a limit order a bit below the market, or wait until the second half of the trading day to see where we are.

Florida becomes the 15th state to have a Spicy Pickle location. More are coming. There's just on more thing I ask you to do- go try the food. I can't stress it enough. Expose yourself directly to their product, and decide for yourself if this company will continue its rapid expansion. If there isn't one close to you, ask a friend or relative to do it for you. If the individual stores continue performing as the newer ones have, there will be a lot more of them around. And, don't forget- they already have their next two years of growth in hand. They will be opening new stores out past 2009. 

Here is the complete text of today's news for your review:
 

Press Release Source: Spicy Pickle Franchising, Inc.

Spicy Pickle Announces New Franchise Signing
New Store Marks Florida as the 15th State

Thursday, September 27, 4:05 PM ET

DENVER, Sept. 27 /PRNewswire-FirstCall/ -- Spicy Pickle® fast casual restaurants (OTC Bulletin Board: SPKL - News) today announced it has signed its first franchisee in the state of Florida.

A new franchisee with restaurant experience in another concept has entered into a franchise agreement to open the first Spicy Pickle Restaurant in the Ocala/Gainesville region of central Florida.

The Spicy Pickle real estate acquisition department is in the Ocala/Gainsville area now reviewing demographic studies and identifying potential locations.

Marc Geman, CEO of Spicy Pickle Franchising, Inc, commented:  “We are excited to have our first franchisee in the state of Florida. The state of Florida can support a significant number of stores, and having our first location could act as a springboard to additional franchisees and help us penetrate other regions within the state.”

Mr. Geman further commented “Much like our very successful Boulder, Colorado location, the Ocala/Gainsville area offers a similar demographic with a high concentration of University, Medical, and Research facilities. This also marks the 15th state in which there will be a Spicy Pickle Restaurant.”

By the end of 2007, Spicy Pickle anticipates opening approximately 14 more units, bringing its network to 40 restaurants in 13 states. Nearly 50 additional franchise development agreements have also been signed.

In addition to its franchise activity, Spicy Pickle currently has a breakfast menu in test, potentially opening a new daypart for the chain. The company is also in the process of building a major commissary in Denver to cost-effectively supply its local restaurants with panini, sandwich breads and sweet treats, baked daily according to Spicy Pickle's high standards. All other units nationwide will continue to bake their panini and sandwich breads in-house. The Denver commissary is expected to open by the end of the year.

About Spicy Pickle:

Founded in 1999, Spicy Pickle Franchising, Inc. (OTC Bulletin Board: SPKL - News) serves high quality meats and fine artisan breads, baked fresh daily, along with a wide choice of eight different cheeses, twenty-two different toppings, and fourteen proprietary spreads to create healthy and delicious panini and sub sandwiches with flavors from around the world. As a leading "fast-casual" concept, Spicy Pickle offers menu items that are far beyond traditional fast food -- but without the price point of casual dining. The hallmark of a Spicy Pickle restaurant is quality, service and an enjoyable atmosphere. The company is headquartered in Denver, Colorado, with franchised locations now open across nine states and many more in development nationwide. For more about Spicy Pickle, including franchise information and inquiries, visit http://www.spicypickle.com.

Forward-Looking Statements:

Certain statements in this press release, including statements regarding the number of restaurants we intend to open, are forward-looking statements. We use words such as "anticipate", "believe", "could", "should", "estimate", "expect", "intend", "may", "predict", "project", "target", and similar terms and phrases, including references to assumptions, to identify forward-looking statements. The forward-looking statements in this press release are based on information available to us as of the date any such statements are made and we assume no obligation to update these forward-looking statements. These statements are subject to risks and uncertainties that could cause actual results to differ materially from those described in the statements. These risks and uncertainties include, but are not limited to, the following: factors that could affect our ability to achieve and manage our planned expansion, such as the availability of a sufficient number of suitable new restaurant sites and the availability of qualified franchisees and employees; risks relating to our expansion into new markets; the risk of food-borne illnesses and other health concerns about our food products; changes in the availability and costs of food; changes in consumer preferences, general economic conditions or consumer discretionary spending; the impact of federal, state or local government regulations relating to our franchisees and employees, and the sale of food or alcoholic beverages; the impact of litigation; our ability to protect our name and logo and other proprietary information; the potential effects of inclement weather; the effect of competition in the restaurant industry; and other risk factors described from time to time in our SEC reports.

    COMPANY CONTACT:
    Marc Geman, CEO
    Spicy Pickle Franchising, Inc.
    303-297-1902 Ext. 7000
    Marc@spicypickle.com
 

Source: Spicy Pickle Franchising, Inc.
 

 
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The OTCjournal.com Newsletter is an independent electronic publication committed to providing our readers with factual information on selected  publicly traded companies. All companies are chosen on the basis of certain financial analysis and other pertinent criteria with a view toward  maximizing the upside potential for investors while minimizing the downside risk, whenever possible.  Moreover, as detailed below, this publication accepts compensation from certain of the companies which it features.  Likewise, this newsletter is owned by MarketByte, LLC.  To the degrees enumerated herein,  this newsletter should not be regarded as an independent publication.

Go Here to view our compensation on every company we have ever covered, or visit the following web address:  http://www.otcjournal.com/disclaimer.html for our full profiles and http://www.otcjournal.com/trading-alerts/disclaimer.html for Trading Alerts. Larry Isen, the editor and publisher of the OTC Journal, through various entities he controls, has purchased 1,200,441 shares of Spicy Pickle at an average cost of $.2125 per share. These purchases were made in Spicy Pickle private offerings. The aforementioned purchases were made between August of 2005 and August of 2006. In addition, Larry Isen has received 785,000 shares of Spicy Pickle common stock for consulting services. In addition, MarketByte LLC, an entity controlled by Larry Isen, has received a fee of $30,000 cash, and 300,000 newly issued restricted shares for coverage of Spicy Pickle. TGR Group LLC, the publisher of the Small Cap Network, has received $30,000 and 300,000 newly issued restricted shares for coverage of Spicy Pickle. Mr. Isen is an affiliate of TGR Group. In addition, two other individuals affiliated with TGR Group have purchased a total of 300,000 shares at $.25 per share and received an additional 70,000 for consulting services. Current positions of the aforementioned can be found at www.otcjournal.com and www.smallcapnetwork.com in the Spicy Pickle information section.

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OTCJ: Chu On This
December 16, 2008

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