ORLANDO, Fla.--(BUSINESS WIRE)--Jan. 24, 2001--iQrom Communications, Inc. (OTCBB:IQCO - news), along with its sourcing partner, Diskxpress, today announced a broad strategic alliance with Victor Company of Japan (`JVC'), a leader in the development and manufacture of digital data technologies and products. 

The new alliance between JVC and iQrom gives both companies the opportunity to utilize certain technologies of the other throughout the world. JVC, through its patented CD Hybrid technology, has developed a CD technology which in CD-Card format has the potential to take a significant share of the world wide `Smart Card' market. By combining this with iQrom's rights under the basic U.S. patents covering the standard structure of the CD-Card and iQrom's powerful Soft CD(TM) updating technology, for which iQrom has acquired the worldwide exclusive rights from iOra Limited, iQrom will now have the opportunity to enter into the vast new fast-growth market for Smart Card applications for broad mass market distribution. Planned applications include a medical card, on which data can be personalized and regularly updated with new information, and a bank debit card. 

The alliance between JVC and iQrom will also provide both companies the opportunity to expand their existing activities in the rapidly growing CD-Card market, particularly in the U.S., where JVC has already established capacity to manufacture and sell CD-Cards utilizing iQrom's technology. iQrom has agreed to utilize JVC's manufacturing facilities both in the U.S. and Japan to fulfill local demand. JVC has also agreed to support iQrom in developing and securing its intellectual property in the U.S. market. 

Independent market research estimates the market for pre-recorded CD-Cards to be 341 million units this year and growing year by year. Such observers see much larger potential for CD Hybrid Cards which can be economically mass produced and still enable end users to customize content. In addition, iQrom's updateability technology will enable publishers of information to update or change personalized information stored on such CD-Cards via the Internet providing the opportunity to develop unique applications. 

Tom Elek, Chief Executive of iQrom, said, ``We are delighted to partner with a company of JVC's worldwide stature and combine our respective capabilities. The alliance is also an affirmation of iQrom's technology and provides a vital step in our efforts to build a leadership position in digital data storage and management.'' 

``The programmable, updateable CD, which we will uniquely offer, lends tremendous power to users' e-commerce solutions, direct marketing and other efforts,'' he noted. ``With an unrivalled ability to precisely manage digital-content-based customer relationships, users can offer an unlimited array of value-adding offers such as premiums, individualized incentives and other features. And they can do so in a totally secure environment where they `push' content to the customer and control it reliably.'' 

By way of example, Elek cited three such markets. ``Healthcare organizations may now offer a medical card that is secure, updateable by the hospital, and individually customized. Financial service companies like banks can field debit cards with unique new features. And travel-related firms can introduce personalized cards which can be used as loyalty or membership cards. 

``In sum, with this alliance iQrom can bring the most powerful technology in the new media market to our clients' needs and is well-positioned to enter vast new markets,'' Elek concluded. 

According to Hajime Takashima, Managing Director of JVC, ``We look forward to developing new business with iQrom in the U.S. and elsewhere in combining our respective technologies as market leaders. Additionally, we would like to aim at establishing CD-Card using CD Hybrid technology as a de-facto standard like the VHS system. We are expecting that this would be realized through the new strategic alliance with iQrom. We are confident that our Hybrid CD-Card would provide worldwide users with convenience and entertainment in a digital and network society.'' 

IQrom is a rapidly expanding international digital communications firm that is pioneering the development and commercialization of a new generation of CD-ROM-based technologies and business solutions planned for wide application in numerous industry segments. iQrom holds the exclusive worldwide rights to a revolutionary CD-U (CD-updateable) technology that enables conventional CD-ROMs, DVDs and a proprietary line of CD-Cards to be updated automatically and virtually instantaneously by Internet from any Internet-connected PC in the world. The CD-U combines the real-time capability and global reach of the Internet with the dependability and efficiency of the CD-ROM. Targeted by iQrom to become a standard format for digital information delivery, CD-Us are integrated into existing communications and e-commerce strategies allowing businesses to provide a constant flow of up-to-date information to end-users. Additional information about the Company can be obtained at its website (www.iqrom.com). 

JVC, well known for its invention of the VHS format of VCR, is a leading international electronics company that has achieved success by combining its excellence in audio and video hardware with its global-scale software business, and also has a growing reputation for its professional equipment. JVC operates several business lines through which it offers a wide variety of devices and solutions. JVC business lines are Video, Audio, TV, Entertainment, Information-related Equipment and Component Devices. Headquartered in Yokohama, Japan, JVC was founded in 1927. For more information, visit the JVC Web site at www.jvc-victor.co.jp. 

This news release may include statements that constitute forward-looking statements, usually containing the words ``believe'', ``estimate'', ``projects'', ``expects'' or similar expressions. These statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements inherently involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revision or changes after the date of this document. 

--------------------------------------------------------------------------------
Contact: 

     iQrom Communications, Inc.
     Brent Tiano, 407/299-2230
     or
     Investor Access Corporation
     Michael Seely, 203/353-8200